sub·cul·ture ˈsəbˌkəlCHər / noun a : cultural group within a larger culture, often having beliefs or interests at variance with those of the larger culture.

The Subculture Group owns South Florida staples, including Dada in Delray alongside Lost Weekend and Voltaire in West Palm Beach, just to name a few. They know how to keep it out of the ordinary while maintaining quality. They make a sometimes secluded, unapproachable community feel laidback by transporting you into a cool world that’s just a step out of our own.

Bringing a hipster haven into Jupiter may come with ripped jeans, minimalist tattoos and Macbook Pros, but it’ll also carry a community of common ground from all walks of life. Something this town needs: diversity.

Needless to say, I have high hopes for the coffee roasters. Jupiter has long been lofty over other loca business-driven places like Delray and West Palm. So, it will be exciting to see the impact a SoFlo-grown, small business can have.

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By |2018-05-01T19:41:20-04:00April 23rd, 2018|Sub-Culture Group|0 Comments